The Role of CRM in Increasing Customer Loyalty
June 9, 2026
Professional Seminar for Tourism & Hospitality Leaders
In today’s highly competitive tourism market, attracting visitors is only the first step. Long-term success depends on creating memorable experiences, building customer loyalty, and encouraging repeat visits. This professional seminar is designed to help tourism and hospitality leaders develop practical strategies for customer attraction, engagement, retention, and sustainable growth within Oman’s tourism sector.
Seminar Objectives
The seminar will explore effective approaches to:
Attract the right customers
Create memorable tourism experiences
Build customer loyalty and repeat business
Strengthen competitiveness in the tourism market
Support sustainable growth of Oman’s tourism industry
Key Themes
The seminar focuses on a customer journey framework consisting of four essential stages:
Attract
Identifying and attracting the right target audience.
Engage
Creating meaningful and memorable customer experiences.
Retain
Developing loyalty and increasing repeat visits and repeat business.
Grow
Using customer loyalty as a driver for sustainable tourism growth.
Expected Outcomes
Participants will gain practical insights that can help them:
Improve customer attraction strategies
Increase customer retention and repeat business
Enhance visitor satisfaction and customer experience
Strengthen organizational competitiveness
Contribute to the long-term growth of Oman’s tourism sector
Who Should Attend?
This seminar is designed for:
Hotel General Managers and Operations Managers
Owners and Managers of Tourism Companies and Travel Agencies
Resort and Hospitality Service Providers
Marketing and Customer Experience Managers
Tourism-related business leaders and decision-makers
Event Information
Date: 23 June 2026
Venue: Ministry of Tourism, Muscat, Oman
Registration: Free of Charge (Registration Required)
Led By
Dr. Omid Fadaeimanesh
A business consultant and executive trainer with more than 30 years of academic and professional experience. Dr. Fadaeimanesh has extensive international experience and has worked with organizations across different sectors to improve customer experience, business performance, and sustainable growth strategies.
Building Loyalty. Creating Value. Growing Oman’s Tourism Together.
For registration and additional information, please contact:
Dr Omid Business Solutions S.P.C
🌐 www.DrOmid.om
📧 info@DrOmid.om
📍 Ministry of Tourism, Muscat, Oman
📞 +968 91238052 / +968 90955912
